MetrokaneRabbit Corkscrew

Brand Evolution

Since the original Rabbit was introduced, Pollen Design has worked with Metrokane to develop a strong brand of multiple price point, cost competitive products, including the Original Rabbit, the Houdini, the Rabbit Vacuum Pump, and the Bunny, as well as many more.

This continuing evolution of the brand has helped Metrokane expand its market share and maintain its position as the world's leader in the wine accessories industry.

Rabbit Corkscrew
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  1. IntroductionIntroduction
  2. ResearchResearch
  3. Sketch conceptionSketch conception
  4. Color & textureColor & texture
  5. Packaging & graphicsPackaging & graphics
  6. Brand evolutionBrand evolution